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Article: Huawei targets global comeback with Mate 80 Pro smartphone, new smartwatch

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5 / 10

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Huawei has launched its Mate 80 Pro smartphone and a new smartwatch in Madrid, marking a renewed push into the global market. The overseas version of the phone uses Huawei's self-designed Kirin 9030 Pro chip but runs on an Android-based system, unlike the domestic model which uses HarmonyOS.

This launch represents Huawei's comeback with its flagship Mate series internationally, four years after its last global Mate model. The move follows the company's recovery from US sanctions and its recent reclaiming of the top market share position in China from Apple.

The main topics covered are Huawei's global product launch, the specifications of its new devices, and its competitive resurgence in the smartphone market.

Original URL

https://www.scmp.com/tech/big-tech/article/3344774/huawei-targets-global-comeback-mate-80-pro-smartphone-new-smartwatch?utm_source=rss_feed

Source Feed

Tech - South China Morning Post

Published Date

2026-02-26 16:01

Fetched Date

2026-03-04 14:29

Processed Date

2026-03-04 15:24

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Present

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Huawei targets global comeback with Mate 80 Pro smartphone, new smartwatch
The handset’s launch in Madrid marks Huawei’s renewed push into the global smartphone market
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Iris Dengin Madrid
Huawei Technologies is aiming for a major international comeback, with the overseas release of its latest flagship smartphone, the Mate 80 Pro, alongside a new smartwatch and the addition of a “wheelchair mode” to its wearable devices.
Powered by the company’s self-designed, China-made Kirin 9030 Pro processor, the overseas version of its Mate 80 Pro handsets will run on the Android-based EMUI 15 operating system, Huawei announced at a launch event in Madrid, Spain, on Thursday.
While the domestic version of the Mate 80 Pro runs on Huawei’s proprietary HarmonyOS, the overseas model, priced at 1,299 euros (US$1,533), shares the same in-house system-on-a-chip, which the company touted as its most advanced for handsets.
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The overseas roll-out of the Mate 80 Pro, which was launched in China in November, marked the Shenzhen-based tech giant’s comeback with its bar-type Mate models in the international market, four years after its launch of the Mate 50 series in 2022.
The Madrid launch also showed Huawei’s renewed push into the global smartphone market, after it overcame crippling US tech sanctions to successfully return as a domestic leader in China, the world’s largest smartphone market.
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In 2025, Huawei edged out Apple to reclaim the No 1 spot in mainland China’s smartphone market, capturing a 16.4 per cent share to narrowly beat the iPhone maker’s 16.2 per cent, according to data from research firm IDC in January.
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